Our Work: Recent Projects
Effective E-Newsletters
FulcrumTech was asked to help drive leads and continually build interest in Healthcare Market Resource's products through a relationship-building campaign.
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Winning Promotional Email Campaigns
FulcrumTech was asked to help promote a recent seminar, as training is an important element of HomeTech's business model.
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Successful Event Promotions
FulcrumTech was asked to develop an automated invitation and registration system for the company's many events.
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Extraordinary Extranets
FulcrumTech was asked to create a clinical extranet to help manage the multitude of documents used by INO Therapeutics' worldwide clinical trials team.
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Newslever
NewsLever is a free, monthly e-newsletter for business professionals who want to develop and implement powerful email campaigns that build relationships with prospects and customers.
FulcrumTech Marketing Blog
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Create a Financial Model to Help Prioritize Improvements and Quantify Results
February 25, 2010Have you ever wondered exactly how much, in dollars, your email-marketing campaign can improve? Most likely, you've…
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What’s a Valid Email-Marketing Test?
January 25, 2010Many of our clients and prospects hear us constantly note that marketing is testing. What subject line…