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| VOL. 4 ISSUE 4 |
APRIL 2010 |
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Check it out!
Which Twitter tools are most useful in helping you improve your email marketing efforts? Read Mitch's latest blog post to find out. |
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| In This Issue |
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About FulcrumTech
FulcrumTech's experts have 20 years of experience in helping companies grow using online technologies, and we can help you build a complete email and Web interactive marketing program to yield incredible results!
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Grow your prospect base |
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Increase your sales |
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Learn more about your clients |
Contact us today to get started.
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| Welcome Note from Mitch Lapides, President |
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 There's no doubt about it — social media is hot! According to statistics projected by eMarketer, for example, 26 million adults in the United States will be using Twitter in 2010. That's why more and more companies are now using social media to help market their products and services. In this month's feature — Part 1 of a 2-part series — we share 10 Twitter tips on how to use social media to optimize your email marketing. And watch for Part 2 in next month's issue, which will focus on Facebook.
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 Feature Article:
Using Social Media to Optimize Your Email Marketing,
Part I: 10 Tips for Twitter Success
Today there are over 75 million Twitter users and more than 400 million people on Facebook. So if social media is not yet part of your company's marketing plan, it may be time to jump on the proverbial bandwagon. In this month's feature — part 1 of a 2-part series — you'll find 10 tips for how to use Twitter to help optimize your current email-marketing program.
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Don't Miss Our Email Marketing Blog
Twitter Research Tools
There are many free tools available for analyzing the information on Twitter. Read Mitch's latest blog — "Twitter Research Tools" — to see his list of favorites and how these tools can be used to improve your email marketing efforts.
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FulcrumTech Top Reads
Here are some recent articles we found on the Internet that provide useful information about interactive communications. Happy clicking!
What our readers clicked most last month
Interactive Strategy
Interactive Analytics
Interactive Tips
Interactive Design
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There's no doubt about it — social media is hot! According to 
Feature Article:
