FulcrumTech: April 2012 NewsLever

[raw] FulcrumTech: April 2012 NewsLever


	VOL. 6 ISSUE 4 \| APRIL 2012

In This Issue

This month we're trying something new on for size: Bite-size information you can digest quickly. Do you like this new format? Let us know!

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How to Power Up Your Email-Marketing Return on Investment

Download your
FREE White Paper

About FulcrumTech

FulcrumTech's experts have 20 years of experience in helping companies grow using online technologies, and we can help you build a complete email & Web interactive marketing program to yield incredible results!

	Grow your prospect base
	Increase your sales
	Get a measurable improvement in ROI



	Does it glitter or is it fool's gold? That's what we answer in our review of a promotional email recently sent by the members-only shopping website Gilt Groupe. In our ongoing Get the Click series, we rate and review promotional emails from a wide variety of companies to provide examples about what's done right — and what could be done better — to "get the click" (the only goal of ALL emails) and ultimately drive conversions. Does Gilt get the click? Find out! Want ideas to help your emails get the click? Check out Get the Click inspiration!

See FulcrumTech Experts LIVE at the SoMeBizLife 2012 Conference
Register by May 1 for the early-bird price of only $49!

When: 8:30 a.m. to 4:30 p.m., Wednesday, May 30, 2012

Where: Delaware Valley College, 700 Butler Ave., Doylestown, PA

Held in beautiful Bucks County, PA, SoMeBizLife boasts an incredible line-up of over 25 speakers in six tracks custom-crafted to every type of social media need including:

	•	Fundamentals of Social Media
	•	Business to Consumer Social Media
	•	Business to Business Social Media
	•	Social Media for Nonprofits
	•	Social Media Entrepreneurship
	•	And more!

FulcrumTech experts will be among the conference presenters, covering the following topics:

	•	Mitch Lapides, FulcrumTech President and CEO: "Your Lead Gen Playbook: What You Must Do with Web, Social Media, Email, and Beyond"
	•	Cari Sultanik, FulcrumTech Director, Interactive Account Management: "The Why and How of Facebook for Business: Essentials for Success"

Click here for more info and to register
for the SoMeBizLife Conference.


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	Copyright ©2012 FulcrumTech, LLC. All Rights Reserved.

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