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| 3 Predictive Models Email Marketers Need to Know About |
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| How can you effectively use predictive analytics to engage your customers and increase revenue? Understanding your predictive analytics platform — how to use it and what it's best used for — is key. To get you started, here are three predictive models you should know about and some examples of how they can be used to improve your email performance results. |
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Get the Click |
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Our email experts weigh in on real emails from real marketers |
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| Bon-Ton Email Review: Black Friday in July? |
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| Bon-Ton department stores are regionally known for having quality merchandise at a good price. But this email could have done a much better job of promoting that image, as well as the great offers associated with this Black Friday in July sale. |
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| And be sure to get ideas and inspiration from our entire Get the Click series! |
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| Limited Time Only |
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| Free Email Self-Assessment |
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| To get more ROI from your free assessment, answer the questions as honestly as you can (it'll take only 10 minutes). Once you've completed the assessment, you'll have clear insight into where your email program is succeeding, wht actions you should take tomorrow to improve it, and how to find help when you need it. |
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| What Are Your Top Priorities for Email Marketing This Year? |
| When it comes to email marketing, what are your priorities for 2016? Are they consistent with what other marketers are focusing on this year? Econsultancy's recently published Email Marketing Industry Census 2016 can help answer that question. Here are highlights from that report. |
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Intelligent Email. Data-Driven Success. |
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Email marketing built for your business |
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