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| VOLUME 3 ISSUE 6 |
JUNE 2009 |
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Check it out!
How can you boost your Web site's Google Search Engine Rankings? Read Mitch's latest blog post to find out. |
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| In This Issue |
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About FulcrumTech
FulcrumTech's experts have 20 years of experience in helping companies grow using online technologies, and we can help you build a complete email and Web inter-active marketing program to yield incredible results!
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Grow your prospect base |
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Increase your sales |
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Learn more about your clients |
Contact us today to get started.
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| Welcome Note from Mitch Lapides, President |
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 Driving more referrals and moving prospects down the sales funnel are typically the major goals of B2B email campaigns. In this month's NewsLever feature we share 4 important ways you can use email to do just that.
Be sure to give us a call at 215-489-9336 if you have any questions about these and other ways FulcrumTech can help you harness the power of email to grow your business.
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 Feature Article:
Using Email to Drive More B2B Referrals
When it comes to achieving a high return-on-investment (ROI) from email campaigns, it's often a lot more challenging for business-to-business (B2B) versus business-to-consumer (B2C). Why? For B2B, the lists are generally smaller and their products and/or services are typically not sold directly online. Instead, B2B is more about getting referrals and bringing prospects down the "sales funnel." In this article, we focus on 4 ways you can use email to help drive B2B referrals.
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Let Us Deliver the 10 Key Strategies
for Email Marketing
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Explore your real potential with email and interactive marketing.
Invite Mitch Lapides to speak to your team and to explore the possibilities of permission marketing with our 3-hour seminar entitled, "The 10 Key Strategies for Effective Email Marketing." Now is the time to build your list that can drive long-term relationships and sales in 2009 and beyond!
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Contact Mitch Now |
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Don't Miss our Email Marketing Blog
Back Link Your Way to a Higher Ranking in Google Search Results
What's the major factor determining your Web site's Google Page Rank? Read Mitch's latest blog for the answer to that question, as well as important ways you can increase your Web site's search engine rankings.
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FulcrumTech Top Reads
Here are some recent articles we found on the Internet that provide useful information about interactive communications. Enjoy!
What our readers clicked most last month
Interactive Strategy
Interactive Analytics
Interactive Tips
Interactive Design
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Driving more referrals and moving prospects down the sales funnel are typically the major goals of B2B email campaigns. In this month's 
Feature Article:
