Creating a Squeeze Page That Converts
…21;s what you need to know about how to get the most out of a squeeze page. What’s a Squeeze Page? You land on a web page and an ad pops up offering you a freebie. That”s a squeeze page. In other words, a squeeze page is a landing page designed to collect email addresses from potential subscribers. Squeeze pages give potential subscribers an incentive to give up their email addresses. Typically, the incentive is in the form of…
Email Cadence is the Key to Campaign Success
…fter that, we setup the emails on a weekly schedule. For example, if the prospect showed interest by opening an email on a Saturday, we would continue to send them weekly emails on a Saturday. The following exemplifies a new cadence tested: Days 0, 3, 7, 14, 21, and 28. By testing and optimizing the cadence of this client’s email series, we were able to help increase bookings by 33%. Tips for Finding the Right Cadence for Email Campaign…
5 Best Practices for E-Commerce Landing Page Optimization
…r top performance results. Contact us and get started today! Other Articles You Might Like E-commerce Email Marketing — 8 Campaigns You Should Be Doing Landing-Page Optimization — 9 Tips for Driving Email Campaign Conversions Using Email Testing and Optimization to Improve your Campaigns 8 Best Practices to Design Powerful Calls to Action that Convert Landing-Page Forms — 7 Must-Do Tips for Capturing Leads…
Landing-Page Optimization – 9 Tips for Driving Email Campaign Conversions
…umTech. We’ll work with your organization to identify and implement the best testing and optimization techniques for driving up your campaign performance metrics and email-marketing ROI! Other Articles You Might Like Landing-Page Forms — 7 Must-Do Tips for Capturing Leads Email-Marketing Optimization — 7 Steps to Effective A/B Split Testing Deer Park Email: Campaign Loses Steam – and Likely Conversions – Due to the Lack of a Dedicated Landing…
5 Tips for Building a Successful Landing Page
…e your campaign. There’s a great book that I’ve recommended to many colleagues over the years, called Don’t Make Me Think. It’s a short read, and it drives home the critical lesson of keeping your Web page as simple as possible. In landing page terms, the ease of use for a visitor is referred to as the Web page “usability.” Making your landing page as usable as possible will dramatically increase the results of…
Deer Park Email: Campaign Loses Steam – and Likely Conversions – Due to the Lack of a Dedicated Landing Page
…on about their next Deer Park water order and delivery. There are some products on this page, as well, but not the ceramic crock. At this point, most customers probably would have lost interest and may even be annoyed. Login Page Accounts Page Products Page Yet, if customers are still driven to find the ceramic crock and decide to click on the “Products” link at the top of the account summary page, they’ll discover that information about the…