How can you grow your email list, increase your social media following, strengthen your brand, and extend the reach of your email campaigns? By integrating your email and social media marketing. Here are seven tips for doing just that.
Looking to build an effective email automation series? One that drives revenue growth by getting your prospects and customers the right email content at just the right time? Here are four keys to a successful automation series.
The annual buying power of millennials is rapidly rising each year, predicted to reach $200 billion in 2017. Who are your millennial customers and how can you optimize your email-marketing campaigns to better reach, engage, and convert this consumer group?
When it comes to email, what should you be focusing on in the coming year? Here are four email-marketing predictions for 2017 to get you headed in the right direction.
At FulcrumTech, we have a little trick up our sleeves for dramatically driving up holiday email conversion rates: holiday teasers. Check out these tips for creating holiday teaser emails, and give your e-commerce sales a big lift during the holiday season.
How do you get more prospects and customers to open and click your emails? Make sure that your emails are relevant, personal, and expected (i.e., recipients have actually asked to receive them). Check out a ton of ideas for leveraging dynamic content to optimize the relevant and personal aspects of your email marketing.