What’s one of the most effective marketing tools for building your brand, engaging with customers, and closing sales? An email newsletter. Sent on a regular basis, a content-based email newsletter not only helps your company stay top-of-mind, but also showcases your industry expertise.
What’s one of the easiest and most effective ways for a business to increase revenue? By implementing win-back email campaigns. Here’s why and some tips to get you started.
Compared to average customers, engaged and loyal customers can help boost a company’s revenue by 23%, according to a recent Gallup survey. Here, you’ll find some great ways to increase customer engagement through your email marketing.
Looking to give a big boost to your website traffic and sales? Here are eight email campaigns that are key to e-commerce success.
Yes! You got the online sale! But that doesn’t mean you should let the engagement with your customers end there. Post-purchase product review emails are a great tool for helping e-commerce businesses build brand credibility, boost search engine rankings, and drive sales. Here’s why you need them, plus some tips on how to craft them.
Shipping and delivery confirmations, password resets, and receipts — these are all examples of transactional emails. And compared to promotional emails sent from the same company, transactional emails are eight times as likely to be opened. Are you making the most of the huge opportunity provided by transactional emails to build your brand and boost revenue?