Designing Emails for Mobile Devices
As I introduced in my first blog about the recent ExactTarget Connections 2011 conference, this was a great session that reviewed the many issues surrounding designing emails for mobile devices. Chris Studabaker of ExactTarget delivered the seminar.
How to Effectively Share Your Emails on Facebook: A 5-Step Tutorial
One of Facebook’s many methods of sharing ideas to your network is through “links.” This function, much like Digg, Reddit, and Twitter, lets users share links to interesting Web pages, Flash content, videos, audio files, and more.
How to Choose an Email-Marketing Consultant: 10 Questions Everyone Should Ask
If you’re looking to increase the return on investment from your email-marketing efforts, an email-marketing consultant may be the answer. But how do you find a consultant who has the expertise needed to identify and implement the improvements you strive for?
Tables: A Secret to Coding Emails that Work Across Email Clients
Tables are an essential part of HTML e-mails. Despite the world (slowly) moving towards CSS for formatting and away from tables, HTML e-mails are not (yet, anyway).