Given the tough economic times, how can you get your business off to a great start in 2009? We at FulcrumTech put our heads together to come up with several tips to help your company not only survive – but also thrive – throughout this recession.
When it comes to building a great email list, there’s no quick fix. Some people may be tempted to purchase a list, but that’s an approach I recommend against. “Home-grown” email lists require substantial time and ongoing effort, but the list quality, ROI and ultimately your online marketing success are worth the investment. In this feature, I identify six major list-building strategies, as well as provide a few specific ways to effectively implement each of these strategies.