How to Proficiently Use Animated GIFs in Your Email Marketing

If you haven’t already embraced the use of animated GIFs in your email marketing, now is the time. GIFs provide a fast, easy, and efficient way to cut through the email inbox clutter and capture your prospects’ and customers’ attention. Do GIFs really work to help drive conversions? We answer that question, plus provide some practical tips for how to proficiently use them in your marketing emails.

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