Oshkosh B’gosh Email Review: Does It Make You Leap for Joy and Convert?
This Leap Day email was sent on February 29 to a customer who had signed up to receive promotions from the company. The subject line — “Leap for it! Extra day = EXTRA OFFER!” — lets recipients know that the email contains a special offer for Leap Day.
Kohl’s Email Review: Is this birthday email something to celebrate?
This birthday email was sent to a Kohl’s customer who is enrolled in the store’s Yes2You Rewards program, which allows members to earn points toward discount coupons for every dollar they spend and receive a birthday gift each year.
Victoria’s Secret Review: Are customers tickled pink by this product review email?
This product review email was sent to a Victoria’s Secret customer who recently made an online purchase. Although the subject line — “Rate & Review Your New Purchase” — lets the recipient know what this email is all about, it’s not as user-centric as it could be.
Amazon Email Review: Is this Cyber Monday series the real deal?
This promotional email series was sent to an Amazon customer on Cyber Monday, with the first email arriving in her inbox at 7:17 a.m. and the second one at 7:38 p.m. The subject line of the first email — “Cyber Monday | Take 30% Off Clothing, Shoes & More” — is strong. It touts a 30% discount offer on clothing and luggage and provides a “carrot” to drive opens with “& More.”
Ibotta Email Review: Does this welcome campaign fit the bill?
This welcome campaign was sent to someone who had heard about Ibotta from a friend and downloaded the company’s mobile savings app on her smartphone.
Kayla Itsines Email Review: Is this nurturing email in good shape?
This email was sent to someone who had signed up to receive Kayla Itsines’ newsletter and fitness information. The email subject line — “FREE ‘Flat Abs in 20 Minutes’ Workout ?” — is a strong one and likely drives opens with Kayla Itsines’ target audience.